Did you know that recent statistics reveal that Internet users spend an average of 3 hours a day on social media (it’s more for me)? What is everyone looking at? Apparently just about everything imaginable! From breaking news to how we shop and even who we vote for in political elections, social media is changing the world as we know it.
Local shopping and eating is a big beneficiary of social media. People love to share information about the great deal they got on a sweater or the great meal they had last night. If you are a small business that isn’t connected to a social network you are losing out on the potential to recruit new customers which result in increased revenues.